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# Brand color matching & Pantone - what we can and can't do

The real question behind "can you match Pantone X?" is: **will my brand green look exactly like the brand book?** The answer depends on the line you pick.

**ColorTrue™ - best match we offer:**
11 dedicated ink channels, including green, red and orange printed direct (not built from a CMYK mix). For saturated palettes, specific brand colors, and shades regular print doesn't reach, ColorTrue™ lands meaningfully closer to the target Pantone than any 4-color CMYK print. The difference is visible to the naked eye - especially on greens, oranges and vibrant shades.

**What we don't guarantee:**
Certified 100% Pantone match, identical to an official swatch. That would require a Pantone-licensed flow (spot Pantone inks mixed per color), which isn't our model. We run process color with 11 channels - best approximation, no official Pantone paperwork.

**Die-Cut UV 150 µm and Economy UV:**
Standard CMYK. For neutral palettes and mid-saturation, results are very strong. For brand-critical colors (neon, saturated, brand-specific greens / oranges), they're not the line - that's where ColorTrue™ comes in.

**Practical recommendation:**
1. Specify the target Pantone in your brief (e.g. "Pantone 165 C" for orange).
2. Pick ColorTrue™.
3. Run a small sample before the big volume, if perfect match is critical.

If you're not sure, message us in chat with the Pantone code and the palette - we'll say upfront how close we land.